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Schaaf Tools had strong products but stagnant Amazon sales. Their PPC structure was bloated with wasted spend on irrelevant keywords, and they ranked #15 on their category’s highest-volume search term.
We rebuilt the entire campaign architecture using our SKP method. This involved eliminating 40%+ of wasted search terms, restructuring ad groups by purchase intent, and aggressively bidding on the top 5 keywords with highest conversion potential.
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We were looking for growth strategy, including organic. Vadim targeted a higher ACoS for a better TACoS. The result: our two highest revenue months ever.
The cheat sheet that went viral on LinkedIn (50K+ impressions). Keyword strategy, campaign structure, profit-first scaling.
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The cheat sheet that went viral on LinkedIn (50K+ impressions). Keyword strategy, campaign structure, profit-first scaling.
⚠ Please enter a valid email.
No spam. Unsubscribe anytime.